Tis’ the season for law firms to begin the debate of holiday cards and gifts. Who gets what? How much will this cost? Can you put a price on business referrals? On and on… The main problem: the mailing list. This is often the most difficult (and dreadful) task for both the staff and attorneys […]
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Company News, Law Firm Marketing, Legal Marketing in Brief, Uncategorized
|Five Digital Marketing Trends Your Firm Should Embrace
Company News, Law Firm Marketing, Legal Marketing in Brief
|Online marketing is a huge piece of a law firm’s strategy, yet like the technology driving it, the tactics are quickly evolving. One day you’re hearing pay-per-click is best, the next it’s banner advertising, now social media links on your bios are key – what’s next?? I have the answer for you. At the Legal […]
Let Your Younger Attorneys Participate in the Firm’s Marketing
Law Firm Marketing, Legal Marketing in Brief
|I have conducted numerous marketing surveys of lawyers within a firm, and the same message rings true in each associate and young partner survey – “I WANT TO PARTICIPATE. Many of the firms that we have helped over the years come to us with the same issue, “Our young attorneys don’t market, they don’t write […]