Alyn-Weiss’ Marketing BriefAbsent having a robust social media program, solid presence in national bar and influential local trade groups, membership in a vibrant law firm network, holding the key peer-review ratings, a law firm will find itself with little choice but to consider comparably cost-inefficient marketing tactics, particularly directory and specialty magazine advertising. We were reminded of […]
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Alyn-Weiss’ Marketing Brief
Should your firm buy advertising in a local magazine?
| Company News, Law Firm Marketing, Legal Marketing in Brief
Rainmaking: Another Study Reveals How Much Time You Should Spend
| Company News, Law Firm Marketing, Legal Marketing in Brief
The landmark 2003 study of women rainmakers— the first definitive report tabulating how much time lawyers spent to create a solid book of business— was updated a few years back and reconfirmed the finding of the original report. As well, in February 2014 yet another study was released confirming the time investment required to become […]
