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Alyn-Weiss’ Marketing Brief


Get Clients To Rate You On Martindale

Oct 15th, 2013 | Law Firm Marketing, Legal Marketing in Brief

We urge our clients have full listings on Martindale-Hubbell and consistently find when they do that website analytics reveal www.martindale.com and www.lawyers.com, MH’s two online properties, are the single largest third-party sources of referral traffic to the law firm’s website.  Various studies discussed on this blog and in my book support that business owners and in-house counsel rely […]

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What In-House Lawyers Want Outside Counsel To Keep In Mind

Oct 9th, 2013 | Law Firm Marketing, Legal Marketing in Brief

We regularly work with clients seeking more work from corporate legal departments. In recent years we’ve found smaller firms have advantages they can emphasize to great effect over Big Law competitors. Before your firm formalizes any such effort, however, your lawyers should watch these videos reviewing basic trends and leading concerns of in-house counsel about […]

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