Weiss’ Legal Marketing in Brief®

Cancel All Yellow Pages!

Jan 30th, 2013 | Law Firm Marketing, Legal Marketing in Brief

I was driving to work today and spotted this scene– a stark reminder why we tell every law firm not to spend a penny on yellow pages. Doesn’t matter whether your clients are consumers, executives or other lawyers. San Francisco even discussed fining publishers for doing what’s pictured here. Remember, you paid to have the […]

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In-House Counsel’s Latest Thoughts on Hiring Smaller Firms

Jan 25th, 2013 | Law Firm Marketing, Legal Marketing in Brief

Was talking recently with an in-house lawyer who controls a national litigation docket about the process of finding cost-effective representation in local and regional firms versus defaulting to the seeming safety and ease of finding lawyers in higher-rate national shops.  I mentioned the vetting attendant to membership in the better national networks of independent firms […]

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