Over the past year, data has emerged confirming our long-held belief that corporate counsel are “hiring lawyers and not law…
Not enthusiastic about signing a stack of printed holiday cards and thinking that an electronic one will suffice this year?…
Legal marketing spending has rebounded to pre-recession levels according to our new national survey of local and regional business law…
Why should firms spends tens of thousands of dollars and hundreds of attorney hours year-after-year writing alerts, developing trainings and…
We have always found it curious that while our lawyers list ethics, pro bono, community projects and in recent years…
It depends. Lawyers can build solid portions of their practices from such groups, but as often as not quit them…
Our clients, the local and regional full-service law firms of 50 or so lawyers, regularly talk about the value their…
We hear a great deal of empty talk about “branding” law firms. Many seem to think it’s all about a…
Many law firms are uncomfortable doing client satisfaction surveys, a key step in writing a marketing plan. It often takes…
Absent having a robust social media program, solid presence in national bar and influential local trade groups, membership in a…