The Power of Being Real – Standing Out in a Crowded Legal Marketplace

2 months ago
Amber Vincent

In the bustling world of legal services, where firms are abundant and competition is fierce, one factor often overlooked yet…

Conferences, Holiday Parties, and Networking: A Lawyer Checklist to Maximize Your Time

5 months ago

Whether you are a social butterfly or are looking to step out of your comfort zone, attending networking events is…

Sleighing the Networking Game: Using Holiday Cards to Brighten Your Business Dev Spirit!

6 months ago

While holiday cards alone might not drastically boost sales or bring in a multitude of new clients, they act as…

Evolving SEO Landscape: Why Quality Content and E-A-T Principles are the New Gold Standard for Law Firms

9 months ago

Traditionally, SEO professionals perceive links as a crucial metric in assessing a site's relevance and its ranking potential but that…

Vlog or Blog – What’s The Difference and Who Cares?

10 months ago

Video killed the radio star and is on the rampage to fully take over the way we consume content in…

‘Tis the Season…

2 years ago

Tis' the season for law firm marketers and marketing committees to begin the debate over holiday cards and gifts.  Electronic…

Holiday Marketing Tip #1: E-Cards are easy, but might not convey what’s necessary

3 years ago

Not enthusiastic about signing a stack of printed holiday cards and thinking that an electronic one will suffice this year?…

Social Distancing Marketing: Four Things Lawyers Should Be Doing to Market during the Pandemic

4 years ago

For anyone who knows me well, I’m not okay in isolation. AT ALL.  Please call, text, or FaceTime me regularly. …

LinkedIn® Posting v. Updates – The Difference and How to Use Both

4 years ago

I have trained hundreds of lawyers to use LinkedIn®.  The training covers basic profile updates, an overview of what the…

Seven Things Lawyers Should Do to Build a New Practice

5 years ago

A lawyer in her second year of practice decided to relocate to a new city, and build her practice from…