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How To Answer “What Do You Do For A Living?”

May 26th, 2011 | Law Firm Marketing, Uncategorized

I recently learned a better way to remember and construct the answer to the most important and most common marketing question lawyers are asked. The question:  What do you do for a living? The answer: “I + (action word) + (target market) + (problem solved or benefit provided).” Many refer to this answer as your […]

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