I was driving to work today and spotted this scene-- a stark reminder why we tell every law firm not…
Was talking recently with an in-house lawyer who controls a national litigation docket about the process of finding cost-effective representation…
Making a commitment to digital marketing might be a profitable professional New Year’s Resolution. The reason: A growing set of…
I received three Thanksgiving cards from three different firms. One was a custom design that made an extremely positive impression,…
Your email program, such as Constant Contact® or I Contact®, should have a report showing how many recipients unsubscribed and…
A special report by Advertising Age, our own research and a recent survey from AVVO/LexBlog may affect how you look…
The Great Recession has created the Great Marketing Opportunity for smaller full-service law firms and boutique practices. That's what several…
Despite the critical role they admit business development is likely to play in their future success, a new survey reveals…
Every sales situation is different, but generally speaking a lawyer’s “selling” effort should be authentic and progress up what many…
We monitor blogs and newsletters from numerous leading web site designers and search engine optimization companies. Here’s a recent message…