Alyn-Weiss and Associates Blog
Keep up with our blog to learn the latest news in marketing for lawyers.
Friday, February 5, 2010
Most firms report getting cases through their Web sites
Another surprising statistic has appeared as we analyze the results of our latest bi-annual survey of law firm marketing effectiveness-- 77% of the 120 corporate, transactional and defense firms reporting to us say they have received work directly through their Web site.
The consumer bar-- PI, bankruptcy, whistleblower and family-- years ago figured out the Web could be a source of desirable cases. It appears the remainder of the bar is now embracing and seeing results from their online marketing. Online marketing strategy and tactics are an integral part of every law firm marketing plan. What we need to learn next is how many of these firms have gone beyond implementing basic technical search engine optimization to garner their cases.
Labels: law firm Web site marketing, online marketing for law firms
posted by
Bob Weiss
at
2:12 PM
For Email Marketing you can trust
"Bob is a significant force in the ABA on the subject of marketing…he is used by my firm and does a wonderful job."
-Richard B. Turnbow, Administrator, Avera & Smith, LLP
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