Weiss’ Legal Marketing in Brief®

Repositioning your practice– how to maximize value of article or chapter writing

Oct 31st, 2009 | Uncategorized

If your law firm marketing plan coming out the recession includes repositioning lawyers into related or new areas of practice, one marketing tactic to consider is having the lawyers author a chapter in a highly-used reference work that’s about the new type of work sought. We just advised a plaintiffs injury trial lawyer, who has […]

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Timing of announcing law firm has moved to new offices

Oct 20th, 2009 | Uncategorized

How far in advance should you notify clients and referral sources that you are relocating your law offices? In our experience, as soon as people get a new address or phone they update their records and start using it. So, we recommend you send the notice of the move to those who are outside your […]

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